Decreasing ICT energy consumption – the power of data centres and people’s will

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Decreasing ICT energy consumption – the power of data centres and people’s will

Wednesday, July 18, 2018

Today, modern society faces a big challenge. Due to the fast-paced development of the Internet of Things, 5G networks, cloud computing… a tsunami of data is fast approaching. In 10 years time, billions of IT internet-connected devices will produce 3.5% of global emissions within 10 years and 14% by 2040 (Source: Climate Home News). Plus, in 2025, it is expected that the communications industry will be responsible for 20% of all the world’s electricity (Source: The Guardian).In the same year, it is also expected that data centres will consume 1/5 of Earth’s power, becoming the largest global energy users (Source: Data Economy). Data Centres have the fastest growing carbon footprint in the entire ICT sector, mainly due to technological advances such as the cloud computing.

How can we start turning this around and reduce carbon emissions and inefficient energy consumption in ICT? Making small changes in the workplace can really make a difference in terms of boosting sustainable ICT and reducing energy costs.  

Regarding data centres, it is imperative that innovative technologies are developed to decrease the amount of energy they consume and turn them into a more environmentally-friendly technology. organised a webinar on 18th July to showcase a new technology for green data centres and demonstrate the power of people in decreasing ICT energy consumption in SMEs

Who are the speakers?

Maikel Bouricius, (Marketing Manager at Asperitas) will present Immersed Computing®, a new technology developed by Asperitas that makes the future possible today. It ensures the highest possible efficiency in availability, energy reduction and reuse, while increasing capacity. Greatly improving density, while saving energy at the same time

Daniel Frohnmaier (Project Manager at START2ACT & Geonardo Environmental Technologies), will demonstrate the role of people at SMEs and start-ups in bringing a long-lasting decrease in energy consumption of ICT and at the workplaces of businesses, while increasing the company’s competitiveness on the market.

The webinar is moderated by Silvana Muscella (Project Coordinator of and CEO of Trust-IT Services) who has a broad experience in stimulating topics in the ICT sector. In recent years, her drive has been in motivating her team to turn their expertise into developing useful ICT tools and services for smaller companies, like Trust-IT, in the ICT sectors for energy efficiency, cloud procurement and cyber security. Other innovations include creating online tools that make cloud computing more accessible, especially for novices.

Why should you join the webinar?

  • Learn how to start making your ICT more sustainable.
  • Start benefiting from the advantages of sustainable ICT and reduced energy costs.
  • Join free of charge and in 1 hour you’ll have a focused and clear idea of how you can improve your energy efficiency in ICT.

Decreasing ICT energy consumption: power of data centres & people’s 9th webinar


Maikel Bouricius - Asperitas

Maikel Bouricius is the Marketing Manager cleantech scale up Asperitas & lead for Asperitas Energy Innovation, the unit for all innovation projects related to energy efficiency, sustainability and energy reuse with stakeholders like energy companies, colocation datacenters and government. Asperitas has been just awarded by Europas & Techcrunch as “European Hottest Greentech startup of 2018”for the innovative Immersed Computing ® solution for green datacenters.

Daniel Frohnmaier - Geonardo

Project manager at Geonardo Ltd., an innovation and technology company active in the energy, environment and sustainable development fields. With a background in environmental management, Daniel is studying the behaviour of people towards the sustainable treatment of our resources. He is currently coordinating the START2ACT project which provides a broad array of support and monitoring instruments to young SMEs and startups to consider sustainable energy in their daily operations.

Silvana Muscella - CEO & Founder Trust-IT Services

Silvana Muscella is CEO & founder of Trust-IT Services. She tackles high-level strategy building, business acquisition, coordination and strategic marketing and communication developments in ICT, namely in cloud computing tools & services & cybersecurity, ICT in energy efficiency. Has played an instrumental role in connecting stakeholders around standardisation efforts in distributed computing (namely, IEEE, ETSI, OGF, SNIA, DMTF, OASIS, ITU-T) & excellent relations with NIST. Currently Coordinator of, the EU framework for energy & environmental efficiency in the ICT sector. Among her appointments, she is an ACM professional member, member of the Green Grid, member of ECSO & IEEE InterCloud Computing Initiative.

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